The Penn Traffic Company

Penn Traffic operated 270 supermarkets in New York, Pennsylvania, Vermont and New Hampshire. Jampole Communications served as the media contact and spokesperson in about 20 metropolitan areas and small towns in Penn Traffic’s service area. We attracted extensive positive coverage for Penn Traffic’s nonprofit and community programs; for example, we garnered more than 40 stories about the company’s Tsunami relief efforts. In addition, we represented the company in a number of crisis situations, including two chapter 11 filings.